• Barefoot begins with BÄR.

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  • Original since 1982.

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Barefoot begins with BÄR.

Freedom pioneers

Original since 1982.

Bear press release 2020

Bear press release 2020

Bear press release 2020

Green BÄR logo with the text 'Recycled instead of destroyed', symbolizing recycling and sustainability
August 2020

BÄR Shoes Nominated for the German Sustainability Award 2021

BÄR Schuhe GmbH was nominated for the German Sustainability Award in the Design category for its “Running Shoes” product.

The BÄR concept follows the model of natural barefoot running. Since 1982, BÄR has been making comfortable shoes with Toe freedom, zero heel-to-toe drop, and flexibility. Everyday companions for confident, independent people who enjoy freedom from toe to head. For everyone who values health and well-being. Sporting activities such as hiking, trekking, and running are always about enjoying nature up close and carefree. This is especially successful when the feet contribute to the experience. BÄR’s sports, trekking, and running shoes make this possible. BÄR shoes restore the original running sensation, allowing you to experience the world as intensely as possible on foot. Thanks to the option of resoling and the repair service, the shoes are guaranteed a long service life and sustainability. The “High Performance 2.5” is both a sports and touring shoe. The material mix for the best fit and climate regulation, together with the highly durable sole, keeps its quality promise even during the ultra-marathon on a 217km course through Death Valley.

Below, the individual transformation fields specified by the DNP Foundation are explained by the BÄR brand.
Society

The actions of BÄR Schuhe GmbH are characterized by respect and appreciation for people and nature. We achieve our goals together. We deploy our energy loyally and in an exemplary manner toward all stakeholder groups. We draw strength from the constructive and respectful cooperation of everyone involved, both externally and internally. Good working conditions are very important to us. In addition to healthy nutrition and the ecological and ergonomic design of the workplace, we offer flexible and individual working-time models, including home-office, part-time, and continuing-education options.
Resources

The service life of our shoes is above average. We ensure that the shoes can be repaired and that soles and insoles can be replaced. The materials used by BÄR are subject to strict quality requirements with regard to durability. The function of the materials used should be maintained throughout their entire service life. When leather is processed correctly, it can be recycled and is biodegradable. Leather is a natural product that has been used for hundreds of years and is extremely durable when properly cared for.
Fairness

We do not classify people according to culture, religion, gender, or preferences. We also stand for an unequivocal ban on child labor, forced labor, and discrimination. We have had the working conditions at our domestic and international operations independently audited and certified. Humane and fair working conditions, appropriate compensation, and occupational health and safety are priorities for us as a family-owned company. This applies equally to our employees, store operators, partners, and suppliers.The German Sustainability Award is Europe’s largest recognition for ecological and social commitment. It honors the best concepts addressing global warming, the overuse of resources, species extinction, and social division. The nominees in the first DNP Design competition have been announced. They prevailed over a large number of applicants and impressed with effective contributions to transformation. The 13th German Sustainability Award will be presented in Düsseldorf in December 2020.

May 2020

3500 Masks for Schoolchildren in Bietigheim-Bissingen

With heartfelt thanks to the managing director of BÄR, Mr. Christof Bär, Mayor Jürgen Kessing accepted 3,500 masks for schoolchildren in Bietigheim-Bissingen. Mayor Kessing was pleased: “The commitment of our businesses to the city and its people, whether in the social or educational sphere, is impressive. This shows that the common good is not an empty phrase for entrepreneurs in Bietigheim-Bissingen.”

Christof Bär explained the motivation behind BÄR GmbH’s donation: “When we had the opportunity at the end of March to obtain masks for our employees and customers, and the minimum order quantity far exceeded our own requirements, it quickly became clear to us as the BÄR brand, based in Bietigheim-Bissingen, that we wanted to donate the remaining quantity of well over 3,000 masks locally. After brief consideration and consultation with the city, we decided to support some of the local schools. In doing so, we are reinforcing our conviction that, in times like these, we can achieve significantly more together than alone. Our team was immediately enthusiastic about the idea as well and was pleased that we could support the students in this way.”

The family-owned company BÄR GmbH has been in existence since 1982. BÄR shoes are known for fashionably designed comfort shoes that guarantee uncompromising Toe freedom and are made from the highest-quality materials.

The everyday masks are distributed to all schoolchildren in the city through the schools. On Thursday, May 28, 2020, the principals of the two secondary schools, Claus Stöckle and Hanspeter Diehl, accepted the delivery on behalf of all school administrations in the city at Bissingen Secondary School. The delivery was worth around 2000 euros. The Administrative and Finance Committee approved acceptance of the donation at its meeting on Tuesday, 26.05.2020.